Brickheist

Black Friday · November 27, 2026

LEGO Black Friday 2026 — real deals

Black Friday is November 27, 2026 and Cyber Monday is November 30, 2026. We only list sets whose price has already dropped — updated daily in the run-up to Black Friday.

How we measure a real price drop

We compare today's lowest price at the retailers we link to with the lowest price in the 30 days before the price fell. That mirrors the 30-day rule EU retailers must follow for “was” prices — so a price raised in October only to be “cut” for Black Friday doesn't count.

A set is included when the drop is at least 10% and at least £3, at 3 or more retailers that aren't sold out. Right now 69 sets qualify, and the typical drop is 18%.

Themes with the most price drops

Under £35

22 sets with a real price drop — the 12 biggest drops are shown. The struck-through price is the lowest price in the 30 days before the drop.

£35–£110

38 sets with a real price drop — the 12 biggest drops are shown. The struck-through price is the lowest price in the 30 days before the drop.

Over £110

9 sets with a real price drop. The struck-through price is the lowest price in the 30 days before the drop.

Cyber Monday 2026

Cyber Monday is November 30, 2026, the Monday after Black Friday. Often the same deals carry on, but some retailers save extra discounts for Monday. We track both days on this page, so you don't have to check two places.

How to spot real Black Friday LEGO deals

  • Check the price history. Every set on Brickheist has a price chart. If today's price matches last month's, the “deal” is just the normal price.
  • Compare retailers, not just the RRP. A 20% discount at one shop can still be dearer than the everyday price at another.
  • Factor in shipping. On small sets, shipping can eat the discount — many shops ship free above a minimum order.
  • Let the price come to you. Save the sets you want and turn on a price alert — we email you when the price drops. Your wishlist

More deals all year: Deals · Retiring Soon · New Releases

Black Friday FAQ

When is Black Friday 2026?

Black Friday 2026 is November 27, 2026. It always falls on the Friday after American Thanksgiving, and many retailers run deals all week beforehand (Black Week).

When is Cyber Monday 2026?

Cyber Monday is November 30, 2026 — the Monday after Black Friday. Many retailers extend their Black Friday prices through Monday.

Which retailers have LEGO on sale right now?

Among the sets with a real price drop, these retailers most often have the lowest price: The Entertainer (38), T O'Neil Bricks (16), Totalcards (7), Brick A Brac (4), and LEGO (3). We compare prices across every retailer we track.

Does LEGO get cheaper on Black Friday?

Often, but not always. Many LEGO sets already sell below RRP the rest of the year, and some “deals” are just the normal price. That's why we measure the drop against the lowest price of the 30 days before — not against a “was” price the shop set itself.

What is the 30-day price?

Under EU price rules, a “was” price must be the lowest price the shop charged in the 30 days before the discount. We apply the same principle across all retailers: a set only counts as a Black Friday deal if today's lowest price is below the lowest price of the 30 days before the drop.