LEGO® Icons
Bookstore: Book Nook
from $165
$0.10/pc
New LEGO releases
The newest LEGO sets to launch — sorted by release date. Track prices from day one to see which retailers stock the new wave first and at what price, before stock thins out and the cheapest sellers sell out.
Minifigures
Shrek Series
from $7
$1.00/pc
LEGO® Editions
Ayrton Senna Helmet
from $92
$0.10/pc
Ideas
The X-Files
from $199.99
$0.14/pc
Friends
LEGO Friends Advent Calendar 2026
from $35
$0.17/pc
Disney™
LEGO ǀ Disney Princess Advent Calendar 2026
from $45
$0.16/pc
Marvel
LEGO ǀ Marvel Advent Calendar 2026
from $45
$0.14/pc
Star Wars™
Advent Calendar 2026
from $45
$0.15/pc
Marvel
Avengers: Doomsday Quinjet
from $65
$0.15/pc
Marvel
Doctor Doom Bust
from $55
$0.15/pc
Marvel
Epic Battle: Avengers: Doomsday
from $105
$0.12/pc
Marvel
Avengers: Doomsday New Avengers Tower
from $125
$0.13/pc
LEGO® Icons
Jaguar E-Type
from $149
$0.09/pc
LEGO® Icons
Mayor Manor
from $129
$0.09/pc
Pokémon
Arcanine
from $119
$0.10/pc
Star Wars™
Boba Fett
from $185
$0.12/pc
LEGO® Editions
Olivia Rodrigo's Dual Guitar
from $129
$0.11/pc
LEGO® Editions
Olivia Rodrigo's Vinyl
from $37
$0.10/pc
LEGO® Editions
Olivia Rodrigo's Flower Bouquet
from $52
$0.13/pc
LEGO® Editions
Olivia Rodrigo's Secret Storage
from $82
$0.08/pc
LEGO® Editions
Olivia Rodrigo's Concert Moon
from $52
$0.08/pc
KPop Demon Hunters
Derpy Tiger and Sussie Bird
from $69.99
$0.08/pc
LEGO® Editions
McLaren Mastercard F1 Team Oscar Piastri Helmet
from $89.99
$0.11/pc
Lord of the Rings™
The Lord of the Rings: Minas Tirith
from $649.99
$0.08/pc
Creator 3-in-1
Floral Art Decor Painting
from $22.40
$0.06/pc
Friends
Fun Water Park Day
from $32
$0.12/pc
Creator 3-in-1
Art Fashion Bag with Storage
from $28.80
$0.11/pc
Creator 3-in-1
Floral Decor Perfume Bottle
from $28.80
$0.10/pc
Friends
Forest Tea Party
from $12
$0.10/pc
Friends
Creative Flower Shop
from $32
$0.08/pc
Botanicals
Cosmos Flowers
from $15
$0.09/pc
City
Pizza Delivery Experience with Vehicles
from $52
$0.11/pc
Creator 3-in-1
Music Decor Piano with Cat
from $52
$0.11/pc
City
Passenger Jet
from $32
$0.27/pc
Friends
Spinning Flower & Fairy Teacup Ride
from $42
$0.13/pc
Friends
Pizza Truck
from $15
$0.08/pc
Architecture
New York City - The Big Apple
from $149
$0.10/pc
LEGO® Icons
Road Bike
from $139
$0.14/pc
Minecraft®
The Ender Dragon
from $72
$0.10/pc
Disney™
Rapunzel's Castle
from $105
$0.16/pc
Creator 3-in-1
Forest Animals: Gray Wolf
from $50
$0.08/pc
Harry Potter™
Hogwarts Herbology Plants
from $99.99
$0.12/pc
Harry Potter™
Dobby the Free Elf
from $35
$0.09/pc
Creator 3-in-1
Iconic Ferris Wheel
from $99.99
$0.11/pc
Minecraft®
The Skeleton
from $42
$0.08/pc
Harry Potter™
Hogwarts House Crest
from $52
$0.10/pc
Speed Champions
The Fast and The Furious Toyota Supra MK4
from $35
$0.12/pc
City
Vintage Steam Train
from $92
$0.16/pc
New LEGO sets: what to expect at launch
LEGO releases sets in waves rather than one at a time. The largest waves typically land at the start of January, March, June and August, with smaller batches in between, and some sets appear on LEGO.com weeks before other retailers stock them. This page lists everything new we track, newest first, so you can see which shops have a set on day one and at what price.
Launch pricing varies more than you might expect. LEGO.com and the toy chains open at the recommended retail price, but in markets with strong online competition the first shops undercut it within days, sometimes already on pre-order, and our data shows most new sets trading below RRP within their first fortnight. Those early cuts are shallow; the deep reductions on mainstream sets come months later, earlier for licensed themes and seasonal sets, later for large adult builds and exclusives.
That makes tracking from day one useful even if you do not buy immediately. The price history on each set page starts at launch, so by the time the first discount arrives you can tell whether it is a genuine low or a routine promotion. Retiring sets in the same theme are also worth checking: a new wave often signals which older sets are about to go.
If you want a new set at the best price, add it to your wishlist or set a price alert at the level you are willing to pay. For exclusives and anniversary sets that rarely drop, buying early is often the better bet than waiting for a discount that never comes.
Written by the Brickheist team · How we track these prices